Add the relative traffic and funnel picture next to your real revenue.
Read-only, from Google Analytics 4:
Once connected, this data turns into:
Connect GA4 with one click via OAuth (read-only). If your login can see more than one property, Ecom Forward shows a picker.
Read-only & encrypted. This connection is read-only and encrypted. Ecom Forward only reads data, it never posts, sends, edits, or changes anything in your account.
That's expected. GA4 can't see consent-declined or tracking-blocked visitors, so it under-reports revenue, often 10-40%. Shopify stays the source of truth for money. GA4's value is the RELATIVE picture: channel mix, funnel leaks and landing-page conversion.
Yes. Have them grant your Google account Viewer access to the property, then connect with that account. Connecting with a Google login that can't see the property will simply find no properties.
No. The OAuth grant is read-only. It reads reports and never edits your GA4 configuration, events, or data streams.
Start free, connect your stack one tool at a time, and get numbers that finally reconcile, with an AI co-founder that reads all of it.
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