Viral Hooks (under Marketing → Viral Hooks) is where Ford finds the hooks and angles working right now in your niche, the scroll-stopping openers behind the top-performing short-form videos and ads. Use them as starting points for your organic posts and your paid creative.
How to use it
- Open Marketing → Viral Hooks.
- (Optional) Type a focus, a product or angle, e.g.
scalp massageroranti-aging. Leave it blank and Ford uses the niche from your Brand profile (in your store's Settings). - Click 🔥 Find viral hooks. Ford searches for a few seconds.
- Browse the results. Each hook shows the hook line, the platform it's from, its real engagement (views or plays), and a link to the actual post so you can watch it yourself.
- Filter by platform, or come back any time, your library grows with every run.
You can also just ask Ford in chat: “find viral hooks for my niche” or “what hooks should I use for my serum?”, and later, “show me my saved hooks.”
Where the hooks come from
Ford pulls from real, top-performing content in your niche, depending on what's available, that includes TikTok, Instagram Reels, Pinterest pins (ranked by saves), YouTube (ranked by views), live Facebook & Instagram ads, and trend write-ups from the web. It ranks them by real engagement, then distills the recurring patterns.
Note
Adapt, don't copy
Tip
Found a hook you like? Ask Ford to write UGC scripts or product copy around it, grounded in your real product and your customer reviews.
Research runs
Each Find viral hooks is one deep-research run (shared with Ford's competitor research). Your plan includes a monthly allowance, shown on the page as “X / Y research runs this month.”Asking Ford to recall hooks you've already saved is always free.